Geumto Drama Special (금토드라마 스페셜): PPL cost and ad rates

Published rates in this issue (November 2026)

Rate history (every issue that carried it)

Ad formats available on this programme

• Product placement (간접광고, PPL)No published rate
• Virtual advertising (가상광고)No published rate
• Mid-programme break (중CM)Available
• Surrounding break (전후CM)Available

How it works

1. 01

   Tell us the programme, the format and the budget; we confirm availability.

2. 02

   We agree terms and exposure with SBS against the current published rate.

3. 03

   After booking, we share progress against the shoot and broadcast dates.

Full process →

Same-genre (Drama) programmes compared

FAQ

How much does product placement in Geumto Drama Special (금토드라마 스페셜) cost?

Per the SBS Korea Cre@m November 2026 issue, vol. 179, for Geumto Drama Special (금토드라마 스페셜) 15-second spots are KRW 12,000,000 before or after the programme and KRW 24,000,000 mid-programme. These are published rates; the executed price varies with the episode, the type of exposure and the booking date.

What does going through SELLi change?

SELLi is an official SBS Korea marketing partner (certified by SBS on 22 July 2026). On enquiry we confirm whether this programme is open and what the current published rate is, and plan the placement with SBS.