SBS Korea Cre@m, October 2026 issue
Tv Dongmul Nongjang (TV 동물농장): PPL cost and ad rates
Per the SBS Korea Cre@m October 2026 issue, vol. 178, for Tv Dongmul Nongjang (TV 동물농장) the product placement (PPL) level-2 starting rate is KRW 50M, the mid-programme package is KRW 150M and 15-second spots are KRW 12,000,000 before or after the programme and KRW 24,000,000 mid-programme. These are published rates; the executed price varies with the episode, the type of exposure and the booking date.
Last checked 2026-09-18 · October 2026 card

- Airs
- Sunday
- Genre
- Current affairs
- Issues listed
- 5
Published rates in this issue (October 2026)
| Item | Rate | vs previous issue |
|---|---|---|
| level-2 product placement (간접광고, PPL) | KRW 50M | – |
| programme package | KRW 150M | Programme package (프로그램 패키지) up since September 2026 (KRW 100M → KRW 150M) |
| Mid-programme CM band | 2 per episode | – |
| 15-second surrounding break (전후CM) | KRW 12,000,000 | – |
| 15-second mid-programme break (중CM) | KRW 24,000,000 | – |
| virtual advertising (가상광고) · 등급고지 | KRW 8M | – |
| virtual advertising (가상광고) · 에필로그 | KRW 20M | – |
| virtual advertising (가상광고) · 장면전환 | KRW 15M | – |
Rate history (every issue that carried it)
| Issue | PPL Lv2 | Mid-CM package | 15s around | 15s mid | Virtual |
|---|---|---|---|---|---|
| October 2026 | KRW 50M | KRW 150M▲up | KRW 12M | KRW 24M | 등급고지 KRW 8M에필로그 KRW 20M장면전환 KRW 15M |
| September 2026 | KRW 50M | KRW 100M | KRW 12M | KRW 24M | 등급고지 KRW 8M에필로그 KRW 20M장면전환 KRW 15M |
| August 2026 | KRW 50M | KRW 100M▼down | KRW 12M | KRW 24M | 등급고지 KRW 8M에필로그 KRW 20M장면전환 KRW 15M |
| July 2026 | KRW 50M | KRW 150M | KRW 12M | KRW 24M | 등급고지 KRW 8M에필로그 KRW 20M장면전환 KRW 15M |
| June 2026 | KRW 50M | KRW 150M | KRW 12M | KRW 24M | 등급고지 KRW 8M에필로그 KRW 20M장면전환 KRW 15M |
- October 2026: Programme package (프로그램 패키지) up since September 2026 (KRW 100M → KRW 150M)
- September 2026: no published rate changed since August 2026
- August 2026: Programme package (프로그램 패키지) down since July 2026 (KRW 150M → KRW 100M)
- July 2026: no published rate changed since June 2026
Ad formats available on this programme
How it works
Tell us the programme, the format and the budget; we confirm availability.
We agree terms and exposure with SBS against the current published rate.
After booking, we share progress against the shoot and broadcast dates.
Same-genre (Current affairs) programmes compared
| Programme | Headline rate |
|---|---|
| Geugeosi Algosipda (그것이 알고싶다) | KRW 150M |
| Gunggeumhan Iyagi Y (궁금한 이야기 Y) | KRW 150M |
| Jeopsok Movieworld (접속! 무비월드) | KRW 15M |
| Joeun Achim (좋은아침) | KRW 60M |
| Kkokkomu (꼬리에 꼬리를 무는 그날 이야기) | KRW 50M |
| Morning Wide 3 (모닝와이드 3부) | KRW 20M |
FAQ
- How much does product placement in Tv Dongmul Nongjang (TV 동물농장) cost?
- Per the SBS Korea Cre@m October 2026 issue, vol. 178, for Tv Dongmul Nongjang (TV 동물농장) the product placement (PPL) level-2 starting rate is KRW 50M, the mid-programme package is KRW 150M and 15-second spots are KRW 12,000,000 before or after the programme and KRW 24,000,000 mid-programme. These are published rates; the executed price varies with the episode, the type of exposure and the booking date.
- Can I run virtual advertising in Tv Dongmul Nongjang (TV 동물농장)?
- Yes. Per the October 2026 issue, vol. 178, the published virtual advertising rates are 등급고지 KRW 8M, 에필로그 KRW 20M, 장면전환 KRW 15M.
- Do the rates change every month?
- SBS M&C reissues Cre@m every month. Tv Dongmul Nongjang (TV 동물농장) appeared in 5 issues from June 2026 to October 2026. In that time Programme package (프로그램 패키지) rose from KRW 100M to KRW 150M in the October 2026 issue; Programme package (프로그램 패키지) fell from KRW 150M to KRW 100M in the August 2026 issue.
- What does going through SELLi change?
- SELLi is an official SBS Korea marketing partner (certified by SBS on 22 July 2026). On enquiry we confirm whether this programme is open and what the current published rate is, and plan the placement with SBS.
This page summarises the SBS M&C Cre@m rate card published by SBS M&C. It does not mean SELLi has run a campaign on this programme; our actual cases are under Case studies. Case studies
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